I offer 2 different On-site & Remote SEO (Search Engine Optimisation) Training Courses

1. White Hat SEO Training Courses

White Hat SEO means SEO’ing to Search Engine guidelines and avoiding techniques which could harm rankings.

Training Goal & Learning Objectives
My goal is to train each delegate in capabilities they require to create well-optimised page copy, suitably structured, and to promote this content through market leading link-building and Web 2.0 promotion techniques.  Now all my SEO White Hat Training Courses are delivered at customer premises or for any one specific client at a time only. Why?

I believe 1 on 1 workshops are far more efficient than regular classroom based training. You get the full attention from myself.  I also include around 1 or 2 hours SEO Consulting Services in the afternoon on specific customer needs. It is much easier to arrange a date which suits both the customer and myself.

After completing our white Hat SEO training course attendees will be able to:

 Understand how search engines work, their market share and key differences
 Use The 7 Step Model to organic SEO and paid SEM
 Use the KOI Method for Keyword analysis (weighting popularity & competition)
 Understand Keyword deployment principles of prominence, proximity and density
 Tackle Domain name, file name and URL optimization
 Effectively use Meta-data, title tag and heading tag optimization
 Use Page, alt & internal link text optimization
 Benefit from Link building techniques & resources (including search engine & directory submissions)
 Take advantage of Web 2.0 link & tag baiting techniques (including blogging, online PR, article submission & more)
 Select match drivers, optimise ad text, create optimised landing pages and manage bids & PPC campaigns
 Understand local search optimisation techniques (Google Maps, Yahoo! Local, etc.)
 Use ongoing rank & traffic monitoring (including use of campaign parameters and Google Analytics)

Each attendee (from just one intense day of training) will go away with all the skills and techniques they need to get started on a professional SEO campaign or career. By applying those techniques candidates will be able to get to top of Google.

You can place as many internal people from your business on the SEO Workshop as you like. Travel Costs for the SEO Consultant within the greater London area are included. Course Material in printed format (1 manual) included.

If you are not based within the greater London (UK) area, I charge reasonable travel expenses such as petrol or a return flight ticket and hotel costs. If you wish to place more than 1 person on the SEO Course and if you would like additional printed course manuals, I only charge for the printing of additional student materials.

Contact me for pricing and availability today

2. Black Hat SEO Training Courses

Training Goal & Learning Objectives
My goal is to train each delegate to understand blackhat SEO techniques. I do not encourage people to use those techniques and only offer a pure knowledge transfer on blackhat SEO tactics. I do not offer blackhat SEO Services of any kind, but I believe it is important to educate clients in the same manner as Certified Ethical Hacking classes are being taught.

Now all my SEO Black Hat Training Courses are delivered at customer premises or for any one specific client at a time only. Why? I believe 1 on 1 workshops are far more efficient than regular classroom based training. You get the full attention from myself.
I also include around 1 or 2 hours SEO Consulting Services in the afternoon on specific customer needs. It is much easier to arrange a date which suits both the customer and myself.

After completing my Black Hat SEO training course attendees will be able to understand the following:

 Trading domain names
 Anonymous Hosting and parasite hosting
 Content databases & Web scraping
 CMS Site Builders
 Cloaking
 Keyword stuffing & other onsite SEO techniques
 Linking schemes
 Exploiting Trust Rank
 Link Dumping, Baiting & automation software
 Buying & Selling Inbound Links
 Buying & Selling Traffic
 Redirection, iFrames, Cross-Site Scripting
 Spamming
 Hoax

Each attendee (from just one intense day of training) will be able to understand common blackhat techniques, which tactics to avoid in order to not getting penalized and how to secure the own website from potential harm.

You can place as many internal people from your business on the SEO Workshop as you like. Travel Costs for the SEO Consultant within the greater London area are included. Course Material in printed format (1 manual) included.

If you are not based within the greater London (UK) area, I charge reasonable travel expenses such as petrol or a return flight ticket and hotel costs. If you wish to place more than 1 person on the SEO Course and if you would like additional printed course manuals, I only charge for the printing of additional student materials.

Contact me today!

 Download detailed SEO Training Catalogue & Pricelist